Meet Our Experts
Cassie Fritsche
Founder & Scientist
Cassie Fritsche is the visionary founder and herbalist behind Magnolia Apothecary. She graduated with a Bachelor of Science in Biology and Chemistry from Francis Marion University and brings over 10 years of experience as a microbiologist and formulation scientist in the pharmaceutical and dietary supplement industries.
Through her industry experience, Cassie recognized a significant gap between profit-driven approaches and genuine customer care in the wellness space. This insight ignited her passion for creating science-backed natural wellness solutions that truly serve people's health needs. Currently pursuing her Master of Science in Herbal Medicine, Cassie combines rigorous scientific training with traditional herbal wisdom.
Magnolia Apothecary was born from Cassie's commitment to transparency and quality in natural wellness. Her mission is simple yet powerful: provide holistic wellness products where customers can trust both the ingredients and the intentions behind them. Cassie is dedicated to sourcing high-quality, locally obtained, organic ingredients, ensuring that every product reflects her values of integrity, scientific rigor, and genuine care for customer wellbeing
Scott Fritsche
Chief Executive Officer
Scott Fritsche brings over 20 years of experience as a U.S. Army intelligence analyst and safety professional, combining his military expertise with proven skills in project management, environmental health and safety, and business operations. Currently pursuing his Master of Business Administration at the University of Utah, Scott demonstrates a commitment to continuous learning and professional growth.
With a genuine passion for people and a track record of successful project execution, Scott leads the business and finance operations at Magnolia Apothecary. His leadership philosophy centers on transparency, ensuring that every business decision aligns with the company's values and mission. Scott's unique blend of analytical thinking, operational expertise, and people-focused approach makes him an invaluable asset to the Magnolia Apothecary team.